 | Is your TV 3.0 vision incomplete?: For decades, the media industry viewed the "living room experience" as a sacred, singular focus. Today, audience behavior has permanently shifted: 88% of viewers under 35 use a second screen while watching TV, and over 70% check their phones during movies. For broadcasters and cinema chains, this smartphone distraction has long been treated as an existential threat. |  | 2026 B2B Content Trends & Planning Guide: See what B2B buyers are paying attention to and use it to shape demand before budgets and shortlists are locked. |  | New for 2026: Learning Management System Pricing Guide: While functionality is critical to choosing the right LMS software, total cost of ownership and budget are equally important. |